Building exterior - Cornell University

Enrolled in Marketing Strategy Certificate Program

Earlier today I enrolled in the Marketing Strategy Certificate program at Cornell University’s Johnson Graduate School of Management through its online branch, eCornell.

This comprehensive marketing program provides high-performance business leaders with the MBA-level strategic marketing training to understand how to align marketing and business strategies and make effective business decisions about products, services, customers, brand, and competition.

Courses include:

  • Applied Marketing Strategy & Decision-Making Tools
  • Creating & Communicating the Value of Your Brand
  • Distribution Strategy & International Marketing
  • Essentials of Marketing Strategy
  • Introducing New Products: Successes & Failures
  • Marketing Research & Analysis
  • Social & New Media Marketing

Once I successfully complete this program, I’ll receive a Certificate in Marketing Strategy from the Samuel Curtis Johnson Graduate School of Management at Cornell University.

Am I excited? You betcha. I love learning!


ABOUT THE BLOG AUTHOR

In addition to being a writer, Marinela Miclea runs Mendo Digital, a digital marketing agency that specializes in search engine optimization (SEO), eCommerce, social media, and website optimization. She’s passionate about books, music, social justice, and ethics. Follow her on Twitter @marinelamiclea or contact her with any questions.




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